Inspire Conversation.

We help organizations promote collaboration, build trust, and create a shared vision for advancing racial equity and diversity.

Build Consensus.

What would be possible in your organization if everyone were on the same page and worked together as a cohesive team to effectively address racial equity and diversity?

Align Your Goals.

Let’s Face It…

Diversity, Equity and Inclusion are often addressed as trainings, workshops, and “initiatives” that tend to leave people feeling less assured, less engaged, and less optimistic about how to move forward toward a collective vision for DEI.

And while Executive Leaders tend to have the best intentions, they don’t always have the right tools, the most strategic approach or they are simply lacking the necessary buy-in from their teams and/or board of directors to fully support a unified vision.

It’s Time To Challenge the Status Quo About What We Think DEI Should Be.

  • DEI should be looked at as a means to achieve a larger objective,  not as the end goal itself.

  • Leaders want the tools to help people in their organization honor each other's individual perspectives so they can come together to build a pathway toward a shared goal.

  • Instead, the common methods of DEI counteract what we are trying to do. They often break down our ability to unify, making sweeping assumptions that divide us based on real or perceived differences.

Rooted facilitates an environment that promotes productive curiosity and communication without leaving people feeling sidelined, excluded, distrustful, and disengaged from the conversation.

It’s time to introduce a new method to move forward with candor, encourage curiosity, and establish trust and confidence so organizations are more capable of progressing collectively toward a shared vision.

A New Way Forward…

Our goal is to encourage,  inspire, and demonstrate how you and your team can experience true inclusivity when it comes to having conversations about racial equity and diversity that are anchored in individual experiences and perspectives

We believe in facilitating an environment of trust, confidence, and curiosity as organizations work to…

  • Gain Buy-In

  • Build Consensus

    and ultimately

  • Collectively determine the best approach toward addressing matters on race and diversity, and inclusion within your organization.

Imagine an experience that shapes your ability to…

  • Inspire Conversation and Build Consensus

  • Align your diversity goals to your organization’s key goals and strategic objectives

  • Initiate Paradigm Shifts about race and diversity

When you work with Rooted, we’ll equip you and your organization with the right tools to develop comradery, communicate without reluctance, and build consensus so you can work together towards the success of your organization.

  • Executive leaders will confidently lead, engage and address initiatives on race both professionally and personally.

  • Organizations will become a better, more cohesive team.

  • Your leaders and staff will be better people, not just better professionals.

From Our Clients

  • "Seandra and her team at Rooted do their homework! They come to the meeting prepared, knowing the issues and potential conflicts, and facilitate the meeting smoothly and efficiently. Seandra is professional and handles complex issues with poise and grace - she is a master at facilitating! I would highly recommend Rooted and will use them again. "

    -Anne Heikkila, Board President, Georgia Forest Watch

  • Seandra’s approach to racial equity is so thoughtful. It's productive. It’s encouraging. It’s uniting. I value how she focuses on asking the right questions, not just having the right answers – and certainly not writing people off or compartmentalizing human complexity. I always learn something. In this challenging time – with enormous problems and opportunities – Seandra’s approach makes people better people, not just professionals in this crazy world. And we're better for having her."

    Christine Reeves Strigaro Former Executive Director, Sapelo Foundation

  • "Conversations around equity, especially for a group of white-led philanthropic organizations, can be hard. Rooted helped us navigate those conversations with important insights and consistent grace. Most importantly, Seandra kept bringing us back to the central question of what our collaboration was trying to accomplish, which helped to ensure we didn't lose sight of the "why" and "how" of our goal. We are so grateful for Rooted's expertise! We look forward to seeing the fruit of our collaboration from working with Seandra and the Rooted Group team! "

    John Lanier, Executive Director, Ray C. Anderson Foundation

  • "As part of our strategic planning process, we were seeking ways to better diversify our board, staff, and membership. Seandra took us through a planning process that helped us to better navigate D&I questions and plan goals for incorporation of D&I into our 3-year plan. She helped us to achieve a clear understanding of what specifically needed to happen with Flint Riverkeeper, and make a plan to achieve, and effectively execute it."

    Gordon Rogers, Execuive Director, Flint Riverkeeper

Meet Our CEO

Seandra Pope| Trusted Advisor, Skilled Facilitator, and Master Consensus Builder

with developing well-thought-out, comprehensive strategies and approaches for advancing Racial Equity and Diversity.

After 10 years of building bridges across issues, sectors, and demographics in the clean energy and sustainability industry, I noticed there was more to “advancing diversity” than training, workshops, and committees.

While organizations had the best intentions, often they were struggling to build consensus about the best way to incorporate racial diversity into their organization. Their teams and stakeholders were talking past each other and leaders were afraid to make decisions for fear of alienating any one person, hindering any progress from being made.

I am the Founder and Chief Executive Officer of Rooted Group, a consulting firm I established to assist organizations